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A Renter’s Desires Part Deux

May 11th 2006 01:19
So we’ve checkout the desires of the student demographic, what about the young family demographic. Money can be tight within this band although generally not as tight as students, you don’t want to overcapitalize your property to the point where the rent is not financially attractive to the family. At the same time, a certain degree of creature comforts are essential. It is really important to make sure you capitalize in areas of the house which are going to boost the attractiveness of your property to a young family. With an rental property location is extremely important. A young family would probably be relying on a private source of transport so public transport facilities are probably not as crucial. A local bus service could be a handy feature but is not as high a priority for a young family as it is for a student. Security and a quiet location tend to be higher on the priority list for young families. Quite streets away from busy roads are safer with young children about. High local crime rates are very unattractive. If there are a lot of passive security devices on the local houses, any parent is going to think twice about raising children there.


Desirable local amenities for young families include schooling and child care facilities. Family orientated recreation areas such as parks, tracks, public pools and leisure centres are good to have nearby. Also look for local clubs which families might enjoy and would be points of contact for other families with similar interests. Generally, a quieter, secure and suburban type area is going to be attractive to the young family type.


Within the property there are several distinct features which a family would look for. Off street parking or at the very minimum good on street parking availability is going to be essential. Bathrooms should be a bit more luxurious. Parents need a suitable place to bathe their children. This is going to require a bath and some moving space within the bathroom. A small pokey shower only type option is not going to cut the mustard. Furthermore, the property should be in good working order. A slight musty smell, some mould and mildew might be fine for a cheap rental, but don’t expect many families to put up with second rate facilities.

If you’ve got a house, an enclosed yard is very desirable for parents and children. An apartment or townhouse set up should have some sort of community play area or at the very least a park and playground within a block. Bedrooms should be of a decent size. Young children don’t generally need huge rooms for double beds or walk in wardrobes but you can expect the parents would be after a large room for the master bedroom. A good kitchen with good cooking facilities is going to be important. Parents like to cook for their children as its cheaper and generally more nutritious. There should be good storage spaces available for perishables, linens, and children’s junk. Remember, the property is going to be accommodating for at least three possibly more people.

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